Ranking is Vanity | Sales Is Sanity
Search Engine Optimization is important but only relying on ranking in Google makes your business vulnerable every time they do an update. You can’t afford to rely on Google traffic alone.
Google has changed. They are powered by AI and focused on giving answers to people before they even get to the organic results. People have changed too. They don’t just Google It anymore. They search on social media, using AI and even smart devices.
What We Provide: Search Everywhere Optimization + Integrated Content Marketing + Conversion Rate Optimization
It’s our job to make sure your brand is visible where AI looks for answers and where your target audience searches no matter what devices, platforms or tools they use and then turn them into customers.
What Our Clients Say
Our SEO Services
Transparency: We keep you informed about everything we do that you can view through your own custom dashboard whenever you want.
Technical SEO
Keeping your website well-maintained secure and keeping core vitals strong with clean code so your site loads fast helps improve conversion rates. click the icon to learn more,
On-Page SEO and Copywriting
Using keywords is just the basics. High-quality customer-focused content and conversion rate optimization is what actually turns visitors into customers. Click the icon to learn more.
Off-Page SEO
Our Integrated Content Marketing system works. It's more than writing posts and sharing them, We turn one piece of content into 20-30 posts. We will show you live examples. Click the icon to learn more.
Search Everywhere Optimization
We know where your ideal customers spend time and where search tools look for answers. Just depending on Google is risky. Our multi-channel strategy ensures your brand is visible where it counts. Click the icon to learn more.
Local SEO
We have another website dedicated to Local SEO. We offer a free website with a one-year contract, month-to-month services and pay-as-you-go services. Local Contractors are our specialty. Click the Icon to visit LeadGenerationAndSales.com
Entity SEO
Entity SEO isn't a separate service. It's a framework that guides your digital marketing strategy. Consistent messaging that clarifies the relationships between your brand, products, services & more to build trust. Click the icon to learn more.
Free Strategy Assessment
Unlike A Lot of Agencies, We Don't Charge for the Assessment
We offer a free evaluation of your overall digital marketing strategy, including looking at your website from both an SEO and a Conversion Optimization point of view website, your social media strategy, your digital publishing strategy, your ad strategy and more. This is not an automated scraper or bot. Our founder, Chris McElroy does these audits himself and with 30 years of experience, he knows how to spot what’s actually important for you to improve.
No charge. No slides. No demos. No sales pitch. Honest, Free Advice with Actionable Tips
What About All Of These New Acronyms?
There is a lot of confusion right now when it comes to SEO. You have agencies saying one thing and other agencies saying something else and others just making up a bunch of new acronyms adding to the confusion.
Let’s Talk About Some Of These Claims:
- Nothing has changed. All you need is the right keywords and backlinks. Let’s call this Ostrich SEO. If they keep their head in the sand long enough all this new stuff will magically disappear.
- AI SEO, GEO & AEO are different from SEO altogether: They can’t name 3 things they do for this that isn’t really just SEO with a new wrapper around it. Clear Headings, Good Structure, High-Quality Content that answers questions, Schema Markup, Branding, Digital Publishing, PR, & Reputation Management all predate AI search by 10 years or more.
- GEO/AEO adds a whole new layer on top of SEO: Only for those who have been doing low-effort SEO like thin articles and pages written for search engines and buying backlinks. Others, like us, have always had a much more comprehensive SEO strategy.
The bottom line is that we work hard for you and we don’t promise anything we can’t deliver. We don’t create new acronyms or use hype to promote our business. Just straight talk and honest hard work. In one 15-minute call, it will be easy to discover whether or not we are a good fit for your company.
What Makes Us Different?
- 3o+ years of digital marketing experience. Experience matters. Platforms, search engines and algorithms change. We have adapted to every change over the past 3 decades and continue to stay up-to-date on the latest information.
- Sales Focused. Of course we handle your SEO, but just ranking isn’t enough. We’re here to help you make sales, not just show you a bunch of charts.
- We produce high-quality, customer-focused, conversational content that answers the questions your visitors have while converting them into customers.
- We show you live examples of what we do and the results, not stale anonymous case studies.
- No one can predict the future, but rather than just focus on what works right now, we study filed patents and other indicators of what might be happening soon so that we are ready if it happens.
- You deal with one person, our founder, no endless meetings with various specialists. He is available when you call or at least responds quickly.
- We look at SEO and digital marketing from a different perspective. As the founder, my first thought when I talk to you isn’t “How can I get your business to rank high in Google?”, it’s “How can we make you more sales?”
There is no obligation to buy. The advice is free. I won’t even give you a proposal unless you ask for one.
Frequently Asked Questions About Our SEO Services
How long does it take to see results from SEO?
SEO is a long-term strategy. You typically see initial traffic and ranking improvements within 3 to 6 months, with significant ROI occurring after 6 to 12 months. We've had success in a shorter time, especially with AI search results, but no one can promise you shorter times or number 1 rankings. Results depend on your niche, competition, and the current health of your website.
What is your reporting process?
We provide monthly, transparent reports in 4 parts. Part 1: Details of what we did this month. Part 2: The results of what we did and all of your important analytics to show ongoing progress. Part 3: What we plan to do in the upcoming month based on what we've learned. Part 4: Things we recommend you do if you have extra marketing budget for next month.
Do I have to sign a long-term contract?
We start with a 3-month minimum commitment to establish a baseline and implement foundational changes. After that, our agreements move to a month-to-month basis, based on mutual satisfaction and proven results.
What separates your SEO approach from other agencies?
We are a "Sales-first SEO Agency." We focus on conversion (leads and sales) over vanity metrics (just rankings). Our strategies are built on Entity SEO, Integrated Content Marketing, and a deep understanding of customer psychology.
Will you be making changes directly to my website?
It depends on your needs. To implement Technical SEO, On-Page SEO, and Content changes directly to your website we would need admin access. We work within a staging environment first and never deploy changes without your final approval.
How much do your SEO services cost?
SEO isn't once size fits all so we don't have a gold, silver and bronze package. Each client is unique. Our pricing is customized based on options that you choose. We offer a free assessment and then provide a transparent, fixed quote tailored to your specific needs. We never sell you anything you do not need. Transparency and accountability are our core principles.